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Engineering notes on SEO

Articles about technical SEO, content strategy, analytics and development from the trenches.

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Pagination SEO — configuration for search engines

Technical SEOIntermediate23 May · 8 min4.5

Pagination in SEO

How pagination affects crawl budget and indexing, when to use noindex vs canonical, with code examples for HTML, PHP and sitemap.

Article cover: server log file analysis for SEO

Server log file analysis for SEO: complete guide

Technical SEOExpert19 May · 16 min4.7

Google Search Console: complete guide for SEO

Google Search Console: complete guide 2026

AnalyticsIntermediate17 May · 15 min4.1

Hreflang: international SEO guide

Hreflang: Complete Guide to International SEO

Technical SEOExpert16 May · 16 min4.7

JavaScript SEO: indexing SPAs and React sites

JavaScript SEO: how Google indexes SPAs and React sites

Technical SEOExpert16 May · 18 min4.4

Article cover: Crawl Budget — practical guide

Crawl Budget: a practical guide for large platforms

Technical SEOIntermediate15 May · 20 min4.3

Article cover: Robots.txt — complete setup guide

Robots.txt: complete setup guide for SEO

Technical SEOIntermediate15 May · 18 min4.8

Article cover: XML Sitemap — complete guide

XML Sitemap: complete guide — attributes, types, localisation and robots.txt

Technical SEOIntermediate15 May · 20 min4.4

Article cover: canonical URL — what it is and how to configure it

Canonical URL: what it is and how to configure it

Technical SEOIntermediate14 May · 15 min4.9

Core Web Vitals diagram: LCP, INP, CLS

Core Web Vitals: Complete Guide 2026

Web PerformanceIntermediate12 May · 18 min4.9