Search promotion
in Google
I grow Google visibility through technical health, clear site structure, E-E-A-T, content, and analytics. The focus is not link buying, but trust, discoverability, and organic leads.
Why your business is not growing in Google
1
Technical SEO and indexing hold you back
Key URLs are missing from the index or trapped on duplicates without clean canonicals, GSC shows crawl/index issues, Core Web Vitals lag. Until Google can reliably fetch and evaluate pages, organic growth hits a ceiling.
2
Content doesn't match search intent
You lack pages for real query clusters, or pages stay shallow while competitors go deeper. Without a clear topical structure and pillar pages, you don't consistently answer what users actually search for.
3
Weak trust and expertise signals
In competitive topics Google weighs E-E-A-T: who stands behind the content, facts and sources, proof of real experience. Without transparency and substance, quality scores stall even when the stack is fine.
4
Site structure and priorities are fuzzy
Keyword cannibalization across similar URLs, weak internal linking, unclear primary URLs for sections — crawl budget and authority leak sideways. What slows growth is often architecture chaos, not a single «mystery» algorithm update.
What Google promotion includes
I grow Google visibility through technical health, clear site structure, E-E-A-T, content, and analytics. The focus is not link buying, but trust, discoverability, and organic leads.
International SEO & Hreflang
Multilingual/multi-region structure configuration, Hreflang rules, domain architecture selection (ccTLD, subdirectories, subdomains).
- Multilingual/multi-region structure configuration, Hreflang rules, domain architecture selection (ccTLD, subdirectories, subdomains).
E-E-A-T audit & penalty recovery
Content authority check, author markup, root cause removal of manual/algorithmic issues. Reconsideration Request.
- Content authority check, author markup, root cause removal of manual/algorithmic issues.
- Reconsideration Request.
Google Maps Optimization
Profile optimization, local keywords, reviews, NAP. Vital for both local and global brands.
- Profile optimization, local keywords, reviews, NAP.
- Vital for both local and global brands.
Global content & link strategy
Content and link-building plan for target countries. Focus on organic traffic, Rich Snippets, and high-quality mentions.
- Content and link-building plan for target countries.
- Focus on organic traffic, Rich Snippets, and high-quality mentions.
Competitor analysis in target region
Niche audit and benchmarking in the specific country: understand who you're losing to and how to overtake them.
- Niche audit and benchmarking in the specific country: understand who you're losing to and how to overtake them.
Monitoring & analytics
GA4 setup, regional rank and traffic tracking, regular reporting.
- GA4 setup, regional rank and traffic tracking, regular reporting.
A system for promoting your site in Google
I do not just build links — I assemble the signals Google needs to understand and trust the site: technical access, page structure, expertise, markup, content, and external mentions. International projects add Hreflang and regional architecture.
International SEO as the foundation — Design the multilingual structure, configure Hreflang, choose between ccTLD and subdirectories so each version serves its region.
E-E-A-T audit and amplification — Review content for authority, implement author markup, build a plan for expert publications and external signals — essential for competitive English-language niches.
Penalty removal and protection — Diagnose manual and algorithmic restrictions, prepare a Reconsideration Request, and set up monitoring to prevent recurrence.
How we work
Three stages — from diagnostics to systematic trust and rank building.
Step 1
Analysis
Audit the niche and competitors in the target region, assess current E-E-A-T, indexing, and international architecture. Outcome: Map of problems and market opportunities.
Step 2
Strategy
Develop a plan: content, links, technical optimization for the English-speaking/global segment. ICE prioritization. Outcome: A 6–12 month international SEO roadmap.
Step 3
Growth
Implementation, systematic trust and ranking improvement, continuous monitoring and tactical adjustments. Outcome: Sustainable organic traffic and conversion growth in target countries.
Personal
The expert who runs the work
No hiding behind a sales team: priorities, reviews, and straight answers—from strategy through reporting.

SEO Strategist
Pavel Barushka
Head of SEO @ Texode · Minsk / hybrid
SEO strategist with an engineering mindset. I lead projects from zero launch to scaling high-load platforms: JS/SPA, subdomains, multilingual and multiregional websites. Technical audits, indexation strategy, semantics and structured data are in my scope.
Frequently Asked Questions
Ready to grow visibility in Google?
Let's review your site, structure, and E-E-A-T — I will show what is holding back organic growth.
Free initial consultation
